Amaar Holding honored the participants in its blood donation initiative, “Iqtidā’ wa ‘Atā’,” launched in inspiration from the national blood donation campaign initiated by His Royal Highness Crown Prince Mohammed bin Salman bin Abdulaziz. The initiative aims to strengthen the spirit of giving, help save lives, and support the needs of blood banks.

The recognition reflects Amaar Holding’s appreciation for the participants’ humanitarian role and their noble initiative to donate blood, affirming the company’s pride in its employees’ awareness and proactive engagement in programs that promote social responsibility and foster a culture of volunteering within the workplace.

The campaign, held in the lobby of Amaar Tower in Al Khobar, witnessed broad participation from employees of Amaar Holding and its subsidiaries, in addition to staff from several other companies headquartered in Amaar Tower—demonstrating a strong sense of community participation and collective humanitarian action.

Amaar Holding noted that the success of this initiative serves as a strong motivation to continue launching health and social programs that enhance quality of life and translate the company’s commitment to its national role as an active partner in sustainable humanitarian initiatives.